Visual Stories
Create AMP stories to share on any social channel
Our Visual Stories feature turns your Issuu flipbook into a piece of highly shareable content. Create motion-graphic stories optimized for Facebook, Instagram, and Snapchat story formats, and set your social media in motion.
What are Visual Stories?
Visual Stories is a fast-loading, full-screen format for sharing images and videos on social media. Most people are familiar with Visual Stories from Snapchat, Facebook, and Instagram stories, however, our Visual Stories are also searchable on Google as Web Stories.
Visual Stories are a powerful way to grab a scroller’s attention and engage them with your content through stunning visuals. For this reason, the format is popular with a wide range of social media users, from influencers to businesses of all sizes and even journalists.
Issuu’s Instagram story maker brings this exciting format to our platform, allowing you to adapt your Issuu content as a web story for the ‘Gram or any social channel.
How to create social media stories
Once you have a publication uploaded on Issuu, you can easily create a Visual Story from it:
Select the Visual Story Icon next to your Publication.
Choose the content you would like to share in your Visual Story and click on “Create Visual Story”.
Select your desired story style.
Edit your story and change text styles in the Visual Story Editor.
You’re now able to add a title and description for your Visual Story, as well as preview it.
Click “Create Story” and then “Share” to publish your Visual Story. You can then share directly to Instagram, Facebook, and more, or download your story.
Creativity gets the clicks
Social media users are inundated with content. Getting likes and shares is about standing out and stopping users mid-scroll. Since social media is a highly visual medium, the best way to do that is with attention-grabbing visuals. And the best social stories aren’t just attention-grabbing, they’re connection-building. Visual Stories help you create a sense of closeness with your audience through a channel they can respond to directly.
Drag and drop your way to success
The process of getting your Visual Story out there is super easy, as our social story creator will take care of it for you. In a few quick steps, our social story creator makes it easy to select images and text from your flipbook to create social stories with multiple pages. Whenever you need fresh social content, think Issuu.
Share directly, or download for added flexibility
You can share your Visual Stories directly from Issuu with our social sharing integrations or download your content to share on your own. Sharing directly is about as easy as it gets. But you might also enjoy the flexibility to share it later or combine it with other content - the choice is yours. We’re here to make it easy for you to promote your work everywhere and whenever you need to!
Visual Stories FAQs
To post a story on Instagram with our Instagram story maker. Follow these steps:
Click on Instagram Story.
Scan the QR code with the QR Code Reader on your mobile device.
Click on “Open in Issuu”.
Some sharing options will be provided. Clicking “Instagram Story” - you'll be able to send the first panel (page) to Instagram and then add the rest of your pages after.
Creating a story on Facebook is easy with our online Facebook story maker! Simply follow the steps above, but instead of posting an Instagram story, download the video, and then upload it to your Facebook stories.
Google Web Stories are a new and exciting way to share syndicated content across the web. It’s still early days for this format, but it's a perfect channel for news and content marketing and for brands that want to position their content outside of the influencer buzz of channels like Instagram, TikTok, and Snapchat.
Web Stories boost engagement and help you integrate multiple visual components into a single, coherent narrative. They’re a great way to get eyes on your content and generate clicks and shares. From a search engine optimization (SEO) standpoint, Web Stories are powerful. They give you the opportunity to appear in Google Images, Google Discover (as Web Story cards), and Google Search (as rich results). This leads to more visibility for your brand, higher click-through rates (CTRs), and improved traffic for your Web Stories.
"We wanted to repurpose NAACP content—not just The Crisis—to wider audiences. We embed videos to make content exciting, promote on social media, embed the digital magazine on our website."
Lottie Joiner, Editor-in-Chief at the NAACP’s The Crisis Magazine
“Issuu is amazing because it is really easy to read our annual report online, as if you're physically holding it. If you put your heart and soul into your work, you want it to be read.”
Miry Whitehill, founder of Miry’s List
“Issuu makes you look like an expert. Take your magazine or content and create an article, or a social story, and link back to your website. It’s content marketing in a box!”
Dr. Samir “Mr. Magazine” Husni, Author, Professor and Media Expert
"To us as an advertising agency, Issuu is extremely valuable in order to be able to offer our customers their publications in an easy-to-use digital solution."
Tina Meldahl, Graphic / UX-designer at Kurér Grafisk
“No one compares to Issuu. During the pandemic, digital media is king, and we found great engagement with our Issuu publications across our web, social, and email campaigns.”
Lucas Di Rocco, Corporate Communications Coordinator at Advocis
From easily embedding magazines online to sharing our content across social media, its helped us reach wider audiences, drive user engagement, and stay ahead of the digital curve.
Jessica Way, British Travel Journal and Project Manager, Contista Media.
“Issuu enables us to share The Red Bulletin magazine by using Stories on our site & social channels...to capture new audiences and increase distribution in an exciting and interesting way.”
Andreas Kornhofer, General Manager at Red Bull Media House Publishing
"We’ve used Issuu for years - but in 2020 it was the foundation for our brochure strategy. It enabled us to personalise content, track the response & display our beautiful travel magazines."
Bunty Partridge, Art Director at Contiki